News

Judging by the stellar line-up of Soda’s RISE UP finalists, Aotearoa’s newest crop of female founders have spent the pandemic innovating, problem solving and putting their heart and soul into creating start-ups that challenge the status quo. Finalists include a diverse group of female entrepreneurs who have developed biodegradable coffins made from cardboard, ready-to-pour zero alcohol cocktails, eco-friendly toothpaste, artisan baking mixes, sustainable cleaning products and an app that encourages healthy spending and saving habits. “Soda created RISE UP to encourage and support ambitious female founders and, judging by the number and calibre of entries we received, I’m confident that...

Some more love from the design industry for our Finery brand.Designing a brand new ‘brand’ can be a daunting task. Creating a distinctive mark that is appropriate for the product and also talks to the consumer can be a complex process. So a big thank you to Onfire Design, our design partner for all things brand, packaging and visual story telling. While we are focused on our consumers and fellow Finery lovers falling in love with the drinks and ’the look’, it is always good to get industry recognition - on Friday the Finery packaging design was featured on Brand...

The Finery brand and packaging has recently been getting some global design blog love. Including a great write up on The Dieline.

What sets these drinks apart is the considered blends of fruits, teas and botanicals creating a unique taste sensation. These are natural honest flavours that are unpasteurised with no added sugar and, except for the ginger and green tea, are vegan-friendly.